Over the weekend I have been thinking of the type of music video that I will be creating. I have also been looking at the codes and conventions for a successful music video and what is needed for the music video to be attracted to the correct target audience. For example a pop video would include bright colours and most commonly follow a simple narrative. These videos are popular as some narratives link well with the lyrics and may fit in well with the audiences life as well.
I have also been looking at music videos and listening to the lyrics to see if the video links in well, I have noticed that some music videos don't follow as they include performances. I think that in a music video it is a good idea to include some performances as this will give the target audience an insight to how they may be like at a live performance and will make the audience want to watch them.
I have also been watching and listening to different music channels, I have noticed that 4Music have different presenters for different programmes, these are either artists saying which are there favourite top 10 songs of all time or interviews with artists. I like how they include recent and up-to-date news about the music industry. This encourages the target audience who are interested in the music industry to stick with their channel and watch most of the programmes shown.
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